Concept project · 2026
Noctis
Industry — Luxury GoodsServices — Branding, Packaging, Art Direction
A nocturnal identity for a house of rare objects — black on black, cut by a single line of steel-blue light.
01 / Objective
Position a new luxury maison as quiet, rare and unmistakable from the very first touchpoint.
02 / Creative strategy
We removed everything that wasn't essential. Matte black materials, foil-cut monogram, and a ritual of unboxing designed like a reveal.
03 / Visual identity
A geometric twin-blade monogram that reads as motion, paired with editorial typography and steel-blue foil accents.
04 / Final outcome
A complete identity system spanning packaging, print and digital — built to feel collected, not consumed.
Website preview
noctis.com
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